Running a business in the 21st century can be full of unique challenges. In many ways, it is the best of times and the worst of times for a small business owner. You have access to more resources than business owners in earlier years. For example, you can sell your goods to people halfway around the world without ever having to leave your office. You can talk with your customers in real-time no matter where they are. You have access to a global marketplace that has never existed before. However, this also means that other people can also access customers around the world. If you are selling goods online, you might be able to sell to a client in Beijing, but that means a business in Beijing can sell to clients near you as well. The amount of competition is unprecedented. That means that you have to find a way to set yourself apart.
If you’re running a restaurant, you don’t have as much competition as some other types of business. People can buy food online, but that’s not necessarily competition for a restaurant. Your competition involves other physical locations and takeaway. However, you must find a way to compete with such businesses. Interestingly enough, the way you handle your linens could be what sets your business apart and wins you more customers. Green business practices are very popular at the moment: research has found that if all other factors are equal, customers prefer green businesses.
What is Green?
The idea of being “green” refers to a set of practices that are less harmful to the environment. For example, chemicals that release carbon into the atmosphere or damage the ozone layer are not green. However, natural chemicals that do not contribute to climate change or to the degradation of the atmosphere are deemed to be green. Volatile organic compounds (VOCs) are those that tend to evaporate at room temperature or slightly above it; they evaporate and are absorbed into the atmosphere. These chemicals can be harmful to pets, humans, and the environment. Interestingly enough, some industrial cleaning companies use volatile compounds to clean out tough stains.
Why would they do this? Essentially, there are some stains that do not respond well to standard soaps or detergents. Oil-based or acid-based stains don’t always respond well to detergent. Sometimes a company needs something stronger to get out a particularly stubborn stain. This is when non-green organisations turn to volatile compounds. These compounds tend to remove the stain, but they endanger the environment and tend to reduce the life of the fabric. This doesn’t have to be the case. If you choose a green company such as Stalbridge, they will use environmentally friendly chemicals to remove your stains. Stalbridge Linen hire services provide you with quality linens and environmentally conscious cleaning services.
They do not use harmful chemicals that will damage the environment. Instead, they use knowledge of chemistry to utilise the most effective natural substances. However, the chemicals used aren’t the only way to be green.
When you wash your store linens yourself, you probably wash them in a small residential-style washing machine. These machines aren’t very big but they require a lot of energy to run. When you run this washing machine, you are consuming a large amount of electricity to do so. In most of the world, electricity is still created by burning fossil fuels. Those fossil fuels contribute to pollution and climate change, so the more you run your washing machine, the more you harm the environment. The amount of damage done to the environment is very small, but every little bit starts to add up. Furthermore, you probably have to run the machine multiple times to get all of your linens washed. The obvious solution is to turn to a bigger washing machine. The washing machines at a professional linen service tend to be very large. As such, they are very efficient machines. Since the service pays for its own electricity, it is in their best interest to keep costs as low as possible. The more energy efficient their machines are, the less they have to spend on power bills. That increases their profits. So, they have designed more efficient washing machines, which uses as little electricity and water as possible.
Taken together, these facts should convince you to go to a greener solution for your linens.
How That Helps You
So, all of the efforts to be greener are great for the environment, but as a business, you have to think about what benefits you. When it comes to your bottom line, being green is actually a great business choice. Firstly, going green saves you money on energy costs. Hiring linens from a company allows you to save money on washing your own linens as well as replacing those linens when they get worn. Therefore, you stand to profit.
As stated earlier, there’s more competition now than ever before. You need some way to make your business stand out. One way to do this is through green choices. Research has found that customers tend to prefer businesses that have green practices. However, they don’t go out of their way to find companies that are green, nor are they willing to spend much more for green products or practices. This means that customers will choose the greener business if they don’t have to pay more or get a lower-quality service. Since you are just talking about linens, you can definitely market yourself as a company that does what it can to help the environment. This will not affect the quality of your customer service in any way. It is a great way to market yourself as well as a great way to help the world. Going green can save you money as well as help you bring in new customers. It’s the obvious choice.